Sunday, 9 December 2012
10 Mesmerizing Ways To Reinforce Your Profits
1. Anticipate any objections your visitors may have
about your product offer. You must research your
target audience's needs and wants.
2. Remember not to use outrageous or unbelievable
claims in your ad copy. People are too savvy online
and won't believe you.
3. Pick a good name for your business and product.
Your names should be memorable and describe the
kind of product your offering.
4. Solve your customer complaints by being quick
and friendly. The faster you respond, the more your
customers feel you care about them.
5. Never think your customers are satisfied with
their purchase. You should be constantly finding
new ways to better your product and service.
6. Market yourself, as well as your product. You
could write articles, ebooks, do free consulting,
do speaking engagements, etc.
7. Find new target audiences for your products or
services. For example, if you're selling coffee to
stores try to also sell it to coffee shops.
8. Use the phrase "invest in our product" instead of
the words buy or purchase. This makes prospects
feel they're investing in their future if they buy.
9. Create offline affiliates to market your product.
Have people sign up at your web site to sell your
products through "house parties".
10. Use logos and slogans for your business. They
make it easier for people to remember and identify
your business.
10 Mind Blowing Ways To Increase Your Sales
1. Show your prospects how much enthusiasm
you have for your product and business. If you're
convincing enough, they will be enthusiastic too.
2. End your sales letter or ad copy with a strong
closing. It could be a free bonus, a discount price,
a benefit reminder, an ordering deadline, etc.
3. Please your complaining customers. You can
refund their money, give them a discount, give
them a free gift, solve the problem quickly, etc.
4. Make your customers get excited about your
business and they will tell their friends. Give
them a free vacation certificate, a coupon, etc.
5. Give your prospects extra confidence so they
will order. Use endorsements, testimonials, a
strong guarantee or warranty, etc.
6. Build your opt-in list by allowing your visitors
to sign up for a free e-zine, ebooks, software,
contests, sweepstakes, etc.
7. Give your prospects or customers a breath of
fresh air. Don't be afraid to design your web site
and ad copies different from everyone else.
8. Allow your customers to get part of your total
offer right after they order. If you have to ship the
item, make one of your bonuses available online.
9. Write and submit articles to e-zine publishers
or webmasters. If you want it to be published, it
should be like an article and not like an ad.
10. Show your prospects that you are an expert,
because authority can persuade people to buy.
You could publish an article, write an ebook, etc.
10 Mind Altering Words That Make People Buy
1. Use the word "fast" in your ad. People want fast
results, fast delivery, fast ordering, etc. Nowadays,
we usually value our time more than our money.
2. Use the word "guaranteed" in your ad. People
want to be assured they are not risking their hard
earned money buying your product.
3. Use the word "limited" in your ad. People want
to own or receive things that are exclusive or rare
because they are considered to be more valuable.
4. Use the word "easy/simple" in your ad. People
want easy ordering, easy instructions, easy to use,
easy payments, etc.
5. Use the word "testimonial" in your ad. People
want to see believable proof before they buy your
product. It should be reputable and specific proof.
6. Use the word "discount/sale " in your ad. People
want to find bargains. They could be rebates, one
time sales, percentage offers, get one free offers, etc.
7. Use the word "free" in your ad. People want free
incentives before they do business with you. They
could be free books, accessories, services, etc.
8. Use the word "you/your" in your ad. People want
to know that you are talking them. This'll make them
feel important and attract them to read the whole ad.
9. Use the word "important" in your ad. People do
not want to miss important information that could
effect their life. People will stop and take notice.
10. Use the word "new" in your ad. People want
new products or services that will improve their life
like new information, tastes, technology, results, etc.
Sunday, 25 November 2012
10 Killer Ways To Keep Your Profits Rolling
1. Give people a free online utility. When you offer
a utility that can solve a person's problem, people
will definitely visit your web site.
2. Offer a free affiliate/reseller program. When you
offer people a free opportunity to make money they
will line up to visit your web site.
3. Supply news stories related to your site. People
want current news on the topics they are interested
in. You could also include new "how to" articles.
4. Offer your visitors a free community. People like
to have a place were they can have discussions with
others on a particular subject.
5. Make people feel safe when they order. Explain
to them you won't sell their e-mail address and all
their personal information will be kept confidential.
6. Offer free samples or trials of your product. This
will let people experience your product and attract
people to your web site.
7. Make your ad copy attractive. Your ad should
lists benefits before the features. Include guarantees
and testimonials in your ad.
8. Remind people to come back and visit your site.
They usually don't purchase the first time. The more
times they visit, the greater the chance they'll buy.
9. Let people know anything about your business
history. They'll feel more comfortable if they know
who they are buying from.
10. Give people as many ordering options. Accept
credit cards, checks, money orders, and other forms
of electronic payments.
10 Explosive Ways To Turbo-Boost Your Sales
1. Design your web site to be a targeted resource
center. Choose one subject and build on it. You'll
gain repeat visitors that are interested in that topic.
2. Offer something that is really free. If people go
to your site and what you said was free really isn't,
you'll lose their trust and they won't buy anything.
3. Add a chat room or message board to your web
site. People want to interact with other people that
have they same interests as them.
4. Entice people to link to your web site by giving
them something free in return. This'll increase your
ranking in some search engines.
5. Trigger your reader's emotions in your ad copy.
Example, if you sell a book on gambling tips, tell
them the feelings they'll get when they win money.
6. Make sure your site looks good in all browsers.
You could be losing sales because it looks distorted
in some web browsers.
7. Increase your sales by e-mailing full page ads to
your e-zine subscribers. Remember to tell people
before they subscribe or they may consider it spam.
8. Ask people questions in your ad copy that make
them think about their problems. For example: Do
you want to be free of your debts?
9. Magnify the size of your prospects problem in
your ad; show how your product can solve it.
The bigger the problem, the more sales you'll have.
10. Invest a percentage of your profits right back
into your business. Spend it on marketing, product
improvement, customer service, advertising, etc.
10 Electrifying Ways To Explode Your Orders
1. Persuade visitors to link to your web site. Give
them a freebie in exchange for them linking to your
web site. It could be content, software, etc.
2. Link to web sites that provide useful information
or services for your visitors. If you have many useful
links on your site, they may make it their start page.
3. Spice-up your web site's wording using plenty of
adjectives. It gives your visitors a clearer vision of
what your explaining or describing to them.
4. Don't make your banner ads look like ads. Most
people ignore banner ads. Design them to look like
content and have them click to read the rest.
5. Join affiliate programs that go with the theme of
your web site. You'll just be wasting valuable space
and time if your visitors aren't interested in them.
6. Market your web site as a free club instead of
a web site. This'll increase your repeat visitors and
sales because people enjoy belonging to groups.
7. Interact with your online customers on a regular
basis. This'll show them you care about them. You
could use a chat room, forum or message system.
8. Check your web site links regularly. After people
click on one link, and it doesn't work, they usually
won't risk wasting their time clicking on another one.
9. Give visitors a positive experience when they're
at your web site. Provide them with original content
and free stuff. They'll tell all of their friends about it.
10. Share customers with other businesses that have
the same target audience. Offer their product to your
customers if, in exchange they do the same for you.
Sunday, 11 November 2012
10 Cool Ways To Attract People To Your Web
1. Give people a free subscription to your e-zine.
Almost everyone is publishing a e-zine nowadays
so it's important to give something extra with the
free subscription. You could offer a free gift or
advertising when people subscribe.
2. Provide your visitors with free content. Your
content will be more attractive to your visitors if
it's up-to-date or original. You could also offer
people the option to reprint the content in their
e-zine or web site.
3. Offer a free online directory. The directory
could be full of interesting ebooks, e-zines, web
sites etc. If people find your directory to be a
valuable resource they will visit it over and over.
4. Give your visitors a free ebook. You could
also include your own ad in the ebook and allow
other people to give it away. If you don't want to
take the time to write one, you could ask other
writers permission to use their articles.
5. Hold free online classes or seminars. They
could be held in your web site's chat room. The
idea of "live" information will definitely entice
people to visit your web site. You will become
known as an expert on the topic.
6. Give visitors a free entry into your contest or
sweepstakes. The prizes should be something of
interest or value to your visitors. Most people
who enter will continually revisit your web site to
get the results.
7. Let visitors download free software. It could
be freeware, shareware, demos etc. You could
even turn part of your site into a free software
directory. If you created the software, include
your ad inside and let other people give it away.
8. Offer free online services or utilities from your
web site. They could be search engine submitting,
copy writing proofreading etc. The service or
utility should be helpful to your target audience.
9. Give free consulting to people who visit your
web site. You could offer your knowledge via
e-mail or by telephone. People will consider this
a huge value because consulting fees can be very
expensive.
10. Give your visitors a free membership to your
online club. People want to belong to something,
why not your online club. You could also give
away a free e-zine for club members only.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.HomeBusinessTips.com/main-34199
------------------------------------------------------------
* You have permission to re-print this article on your own
website, newsletter or blog as long as you leave it intact
including the full text and "About the Author" box. Thanks!
Quote of the Day:
"Forget the resolutions. Forget control and
discipline...too much work. Instead try experimenting. Go
in search of something to fall in love with...something
about yourself, your career, your spouse." -- Dale Dauten
Almost everyone is publishing a e-zine nowadays
so it's important to give something extra with the
free subscription. You could offer a free gift or
advertising when people subscribe.
2. Provide your visitors with free content. Your
content will be more attractive to your visitors if
it's up-to-date or original. You could also offer
people the option to reprint the content in their
e-zine or web site.
3. Offer a free online directory. The directory
could be full of interesting ebooks, e-zines, web
sites etc. If people find your directory to be a
valuable resource they will visit it over and over.
4. Give your visitors a free ebook. You could
also include your own ad in the ebook and allow
other people to give it away. If you don't want to
take the time to write one, you could ask other
writers permission to use their articles.
5. Hold free online classes or seminars. They
could be held in your web site's chat room. The
idea of "live" information will definitely entice
people to visit your web site. You will become
known as an expert on the topic.
6. Give visitors a free entry into your contest or
sweepstakes. The prizes should be something of
interest or value to your visitors. Most people
who enter will continually revisit your web site to
get the results.
7. Let visitors download free software. It could
be freeware, shareware, demos etc. You could
even turn part of your site into a free software
directory. If you created the software, include
your ad inside and let other people give it away.
8. Offer free online services or utilities from your
web site. They could be search engine submitting,
copy writing proofreading etc. The service or
utility should be helpful to your target audience.
9. Give free consulting to people who visit your
web site. You could offer your knowledge via
e-mail or by telephone. People will consider this
a huge value because consulting fees can be very
expensive.
10. Give your visitors a free membership to your
online club. People want to belong to something,
why not your online club. You could also give
away a free e-zine for club members only.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.HomeBusinessTips.com/main-34199
------------------------------------------------------------
* You have permission to re-print this article on your own
website, newsletter or blog as long as you leave it intact
including the full text and "About the Author" box. Thanks!
Quote of the Day:
"Forget the resolutions. Forget control and
discipline...too much work. Instead try experimenting. Go
in search of something to fall in love with...something
about yourself, your career, your spouse." -- Dale Dauten
10 Killer Profit Boosters
1. Gain an advantage over your competition. You
should find one benefit your competition doesn't
offer and use it as your main selling point.
2. Design your e-zine so it creates multiple free
advertising streams. Ask readers to forward it to
people they know, offer ad trades, etc.
3. Allow your visitors to subscribe to an update
e-zine. Anytime you make changes to your web
site they can receive an informative e-mail.
4. Focus your articles on information the targeted
readers and e-zine publishers want. They will get
published more often, which means free publicity.
5. Use problems to attract online traffic. Find a
common online problem and use your web site
to solve it. People will visit and see your ads.
6. Have an informative FAQ page at your web site.
Anticipate questions your prospects or visitors
may have; this will help improve your sales ratio.
7. Improve your negotiation skills. This'll improve
your business because you're always negotiating ad
swaps, supply prices, joint ventures, wages, etc.
8. Beat your competition by giving away a similar
product or service that they charge for. It could
be add on products, warranties, servicing, etc.
9. Build a larger online community by giving your
visitors bonuses for participating on your message
boards or chat rooms. Try free products, ads, etc.
10. Instead of starting an affiliate program, start
a referral program. Give people discounts and free
products for referring people to your site.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.HomeBusinessTips.com/main-34199
------------------------------------------------------------
Quote of the Day:
"Practice is the best instruction of them all." --
Publilius Syrus
Thursday, 8 November 2012
10 Killer Ways To Defeat Your Competition
1. Offer free original content. It's important to give
your visitors information they can't find anywhere
else. If you're the only source, they'll visit your site.
2. Give people free software. Most people like to find good deals on software for their computers. If the software is free, that is even better.
3. Hold free contests or sweepstakes. Most people like to win things. If you can fulfill that need, people will stop by to visit.
4. Provide a free web directory. Create a directory of web sites on a popular topic that will attract your target audience.
5. Offer a free e-zine. Most people love to get free information that's e-mailed to them regularly. This saves them time and money.
6. Make your web site look professional. You want to have your own domain name, easy navigation, attractive graphics, etc.
7. Let people read your ad before they get to your freebie. When you use free stuff to lure people to your web site list it below your ad copy.
8. Attract the target audience that would buy your product or service. A simple way to do this is to survey your existing customers.
9. Test and improve your ad copy. There are many people who write an ad and never change it. Make sure you get the highest possible response rate.
10. Give people an urgency so they buy now. Many people are interested in your product but they put off buying it until later and eventually forget about it.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! See details at and sign up today at: http://www.HomeBusinessTips.com/main-34199
------------------------------------------------------------
Quote of the Day: "Never let formal education get in the way of your learning." -- Mark Twain
2. Give people free software. Most people like to find good deals on software for their computers. If the software is free, that is even better.
3. Hold free contests or sweepstakes. Most people like to win things. If you can fulfill that need, people will stop by to visit.
4. Provide a free web directory. Create a directory of web sites on a popular topic that will attract your target audience.
5. Offer a free e-zine. Most people love to get free information that's e-mailed to them regularly. This saves them time and money.
6. Make your web site look professional. You want to have your own domain name, easy navigation, attractive graphics, etc.
7. Let people read your ad before they get to your freebie. When you use free stuff to lure people to your web site list it below your ad copy.
8. Attract the target audience that would buy your product or service. A simple way to do this is to survey your existing customers.
9. Test and improve your ad copy. There are many people who write an ad and never change it. Make sure you get the highest possible response rate.
10. Give people an urgency so they buy now. Many people are interested in your product but they put off buying it until later and eventually forget about it.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! See details at and sign up today at: http://www.HomeBusinessTips.com/main-34199
------------------------------------------------------------
Quote of the Day: "Never let formal education get in the way of your learning." -- Mark Twain
Friday, 2 November 2012
10 Boundless Ways To Anchor Down More Sales
10 Boundless Ways To Anchor Down More Sales
1. Multiply your marketing and advertising efforts on the Internet. You can accomplish this by starting an affiliate program or using viral marketing.
2. Increase your ratio of visitors that purchase your product(s). You could change your headline, offer a stronger guarantee, add testimonials, etc.
3. Find out who are your strongest leads for buying your product by offering a free ezine. The visitors that are very interested will subscribe to it.
4. Team up with your competition by starting an association for your specific industry. It could lead to a profitable partnership with them.
5. Publish an e-zine for your employees. This could motivate them to do a better job or fill them in on were your business is headed
6. Search for your business' name in newsgroups and discussion boards. Some of the comments you find could help you improve your business
7. Attract people to link to your web site. You could offer them a discount on the products you sell or give them free stuff for linking.
8. Develop your own opt in email list by giving your visitors a reason to give you their e-mail address. Allow them sign up to free stuff and contests.
9. Create a "PR" web page for your business. List information that could be considered newsworthy for e-zines, newspapers, magazines, etc.
10. Give your business and products credibility by linking to web sites that have written positive stories about your business.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! See details at and sign up today at: http://www.HomeBusinessTips.com/main-34199 ------------------------------------------------------------
Quote of the Day: "...if the next generation is to face the future with zest and self-confidence, we must educate them to be original as well as competent." -- Mihaly Csikszentmihalyi
1. Multiply your marketing and advertising efforts on the Internet. You can accomplish this by starting an affiliate program or using viral marketing.
2. Increase your ratio of visitors that purchase your product(s). You could change your headline, offer a stronger guarantee, add testimonials, etc.
3. Find out who are your strongest leads for buying your product by offering a free ezine. The visitors that are very interested will subscribe to it.
4. Team up with your competition by starting an association for your specific industry. It could lead to a profitable partnership with them.
5. Publish an e-zine for your employees. This could motivate them to do a better job or fill them in on were your business is headed
6. Search for your business' name in newsgroups and discussion boards. Some of the comments you find could help you improve your business
7. Attract people to link to your web site. You could offer them a discount on the products you sell or give them free stuff for linking.
8. Develop your own opt in email list by giving your visitors a reason to give you their e-mail address. Allow them sign up to free stuff and contests.
9. Create a "PR" web page for your business. List information that could be considered newsworthy for e-zines, newspapers, magazines, etc.
10. Give your business and products credibility by linking to web sites that have written positive stories about your business.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! See details at and sign up today at: http://www.HomeBusinessTips.com/main-34199 ------------------------------------------------------------
Quote of the Day: "...if the next generation is to face the future with zest and self-confidence, we must educate them to be original as well as competent." -- Mihaly Csikszentmihalyi
Thursday, 1 November 2012
10 Intriguing Ways To Propel Your Online Sales
1. Add extra subjects to your web site. Most free
ad sites only allow you to submit your web site to
one category. This'll allow you to submit it to many.
2. Increase the perceived value of your product by making your offer scarce. You could use limited time bonuses, low prices, low quantities, etc.
3. Find out your competitions' weakness and use it as your "Unique Selling Proposition". It's the reason why people buy your products and not theirs.
4. Sell your products or services to a specific niche market. For example, instead of selling your fishing book to all fisherman, target it toward fly fisherman.
5. Test your advertising and marketing. You'll save time, money and big headaches promoting the right offer to the right group of people.
6. Persuade visitors to buy your product by telling them the future. Tell them what'll happen with their life in the future if they buy or don't buy.
7. Offer a free trial of your product for a set period of time. Don't charge or bill them until they decided to buy it. This'll take away any risk they have.
8. Create other web sites that draw your initial target audience. Then you can lead your prospects to your main web site by linking to your other web sites.
9. Inform people about your site or freebie through e-mail announce lists. You can find them by typing "e-mail announce lists" in any search engine.
10. Tell your visitors what they can avoid by buying your product or service will motivate them to buy. They may want to avoid pain, fear, danger, etc.
About the Author: ------------------------------------------------------------
Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! See details at and sign up today at: http://www.HomeBusinessTips.com/main-34199
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Quote of the Day: "To help the young soul, to add energy, inspire hope, and blow the coals into a useful flame; to redeem defeat by new thought and firm action, this, though not easy, is the work of divine man." -- Ralph Waldo Emerson
2. Increase the perceived value of your product by making your offer scarce. You could use limited time bonuses, low prices, low quantities, etc.
3. Find out your competitions' weakness and use it as your "Unique Selling Proposition". It's the reason why people buy your products and not theirs.
4. Sell your products or services to a specific niche market. For example, instead of selling your fishing book to all fisherman, target it toward fly fisherman.
5. Test your advertising and marketing. You'll save time, money and big headaches promoting the right offer to the right group of people.
6. Persuade visitors to buy your product by telling them the future. Tell them what'll happen with their life in the future if they buy or don't buy.
7. Offer a free trial of your product for a set period of time. Don't charge or bill them until they decided to buy it. This'll take away any risk they have.
8. Create other web sites that draw your initial target audience. Then you can lead your prospects to your main web site by linking to your other web sites.
9. Inform people about your site or freebie through e-mail announce lists. You can find them by typing "e-mail announce lists" in any search engine.
10. Tell your visitors what they can avoid by buying your product or service will motivate them to buy. They may want to avoid pain, fear, danger, etc.
About the Author: ------------------------------------------------------------
Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! See details at and sign up today at: http://www.HomeBusinessTips.com/main-34199
------------------------------------------------------------
Quote of the Day: "To help the young soul, to add energy, inspire hope, and blow the coals into a useful flame; to redeem defeat by new thought and firm action, this, though not easy, is the work of divine man." -- Ralph Waldo Emerson
Tuesday, 30 October 2012
10 Blockbuster Ways To Ignite Your Sales
1. Sign-up to win web site awards. When you win,
some award sites publish your web site link, name
and description on their site.
2. Join online business associations or clubs. If you join, they will usually list all their members on their web site. It will give your business extra exposure.
3. Utilize a simple form of viral marketing. Write or have someone else write a small report with your ad included on it and allow others to give it away.
4. Improve your business by promoting customer feedback. Tell them you want their honest opinions about your business, good or bad.
5. Design your packaging so it sells your products. Utilize colors and lettering that make your product more attractive to your prospects.
6. Compare your product's guarantee to your main competitors. Find a niche were your can design your guarantee to be more powerful.
7. Try not to assume your audience understands everything in your ad copy. If you have words they may not know the meaning to, define them.
8. Build alliances with other online businesses. You could trade links or ads, create joint venture deals, cross promote your products, etc.
9. Design your web site to be a valuable resource for people. Include original content, links to other interesting web sites, ebooks, software, etc.
10. Compete with the highly branded businesses by practicing good customers service, strong product quality and speedy service.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! See details at and sign up today at: http://www.HomeBusinessTips.com/main-34199
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Quote of the Day: "Adversity has the effect of eliciting talents, which, in prosperous circumstances, would have lain dormant." -- Horace
2. Join online business associations or clubs. If you join, they will usually list all their members on their web site. It will give your business extra exposure.
3. Utilize a simple form of viral marketing. Write or have someone else write a small report with your ad included on it and allow others to give it away.
4. Improve your business by promoting customer feedback. Tell them you want their honest opinions about your business, good or bad.
5. Design your packaging so it sells your products. Utilize colors and lettering that make your product more attractive to your prospects.
6. Compare your product's guarantee to your main competitors. Find a niche were your can design your guarantee to be more powerful.
7. Try not to assume your audience understands everything in your ad copy. If you have words they may not know the meaning to, define them.
8. Build alliances with other online businesses. You could trade links or ads, create joint venture deals, cross promote your products, etc.
9. Design your web site to be a valuable resource for people. Include original content, links to other interesting web sites, ebooks, software, etc.
10. Compete with the highly branded businesses by practicing good customers service, strong product quality and speedy service.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! See details at and sign up today at: http://www.HomeBusinessTips.com/main-34199
------------------------------------------------------------
Quote of the Day: "Adversity has the effect of eliciting talents, which, in prosperous circumstances, would have lain dormant." -- Horace
10 Innovative Ways To Use Your Autoresponder
Hello reader, today's article promises to give you a turn around and be your eye opener to your internet business.
10 Innovative Ways To Use Your Autoresponder
1. Collect leads with your autoresponder. You will get an e-mail digest of everyone's e-mail addresses who requests information from your autoresponder.
2. Publish a price list of all the products and services that you offer. You could also include order forms, product descriptions, and other sales material.
3. Publish free reports in autoresponder format. The reports should be related to your business or web site. Giving away free stuff will quickly increase your traffic.
4. Collect vital customer satisfaction information by publishing a survey in autoresponder format. This type of information will help you serve them better.
5. Instead of answering every customer question that's e-mailed to you, publish " Frequently Ask Questions" in autoresponder format. This will save time and money.
6. You could publish your testimonials or endorsements in autoresponder format if you don't have the room in your ad copy. It's more effective to include all of them.
7. Provide back issues of your e-zine archives in auto- responder format. This will give your subscribers and web site visitors easy access to them.
8. Publish your entire web site in autoresponder format. Sometimes visitors don't have enough time read your entire site. They could print it out and read it offline.
9. You could offer your ebook in autoresponder format. Your visitors won't have to download it or have the software to read it right away.
10. You could publish the terms and conditions to any business transactions in autoresponder format. This could include return policies, purchases, refunds etc.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! See details at and sign up today at: http://www.HomeBusinessTips.com/main-34199
------------------------------------------------------------
Quote of the Day: "We live by admiration, hope and love." -- William Wordsworth
10 Innovative Ways To Use Your Autoresponder
1. Collect leads with your autoresponder. You will get an e-mail digest of everyone's e-mail addresses who requests information from your autoresponder.
2. Publish a price list of all the products and services that you offer. You could also include order forms, product descriptions, and other sales material.
3. Publish free reports in autoresponder format. The reports should be related to your business or web site. Giving away free stuff will quickly increase your traffic.
4. Collect vital customer satisfaction information by publishing a survey in autoresponder format. This type of information will help you serve them better.
5. Instead of answering every customer question that's e-mailed to you, publish " Frequently Ask Questions" in autoresponder format. This will save time and money.
6. You could publish your testimonials or endorsements in autoresponder format if you don't have the room in your ad copy. It's more effective to include all of them.
7. Provide back issues of your e-zine archives in auto- responder format. This will give your subscribers and web site visitors easy access to them.
8. Publish your entire web site in autoresponder format. Sometimes visitors don't have enough time read your entire site. They could print it out and read it offline.
9. You could offer your ebook in autoresponder format. Your visitors won't have to download it or have the software to read it right away.
10. You could publish the terms and conditions to any business transactions in autoresponder format. This could include return policies, purchases, refunds etc.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and installed and ready to pull in profits for you in 24 hours or less! See details at and sign up today at: http://www.HomeBusinessTips.com/main-34199
------------------------------------------------------------
Quote of the Day: "We live by admiration, hope and love." -- William Wordsworth
Sunday, 28 October 2012
10 Incredible Ways To Keep Your Sales Soaring
Hi Reader,
Today's feature article is:
10 Incredible Ways To Keep Your Sales Soaring
1. Maximize the effectiveness of your banner ads.
Don't just use the same ad on every banner, use a
variety to attract the greatest number of clickers.
2. Make your web site load much faster by cutting
down on banner ads and start using more buttons.
Button ads are also smaller and take up less space.
3. Offer free advertising space to well known and
respected companies on your web site. Sometimes
people link their business credibility to yours.
4. People have been taught all their life to respect
people in authority. Tell your visitors that you are
the president or CEO of your business.
5. Offer people a free telephone consultation before
they order your product. When they get to know
you personally, it could convert to more sales.
6. Test the "bill me later option" on your web site.
Most people are honest and will pay you. It is a
powerful little niche and could increase your sales.
7. Find a charity your target audience would likely
support. Tell people on your ad copy that you will
give a percentage of the profits to that charity.
8. Hold a "buy the most wins contest" on your web
site. Tell people each monthly winner will get their
entire purchase refunded.
9. Attract visitors to your web site by offering them
a free course. You could package the course on
a follow-up autoresponder and send lessons daily.
10. Interview people related to your industry and
get their legal permission to convert it to an article.
Promote your web site by submitting it to ezines.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.HomeBusinessTips.com/main-34199
------------------------------------------------------------
Quote of the Day:
"It doesn't make any difference whether what you face is
something that affects your work, your personal
relationships, your sense of security, your appraisal of
self-worth, or your appearance--the way you think about
your situation largely determines whether you will do
anything about it and what you will do." -- Dr. Arthur
Freeman
Thank you for being a valued subscriber
Sincerely,
Muyiwa
Hold your very own online garage sale!
Use TripleClicks to clean out your closets, attic, and garage. List and sell dozens or even hundreds of items and start putting cash in your pocket TODAY!
Give it a try with a FREE listing:
http://www.tripleclicks.com/11946052/go
Sell your unwanted stuff online for cash. Try it
Today's feature article is:
10 Incredible Ways To Keep Your Sales Soaring
1. Maximize the effectiveness of your banner ads.
Don't just use the same ad on every banner, use a
variety to attract the greatest number of clickers.
2. Make your web site load much faster by cutting
down on banner ads and start using more buttons.
Button ads are also smaller and take up less space.
3. Offer free advertising space to well known and
respected companies on your web site. Sometimes
people link their business credibility to yours.
4. People have been taught all their life to respect
people in authority. Tell your visitors that you are
the president or CEO of your business.
5. Offer people a free telephone consultation before
they order your product. When they get to know
you personally, it could convert to more sales.
6. Test the "bill me later option" on your web site.
Most people are honest and will pay you. It is a
powerful little niche and could increase your sales.
7. Find a charity your target audience would likely
support. Tell people on your ad copy that you will
give a percentage of the profits to that charity.
8. Hold a "buy the most wins contest" on your web
site. Tell people each monthly winner will get their
entire purchase refunded.
9. Attract visitors to your web site by offering them
a free course. You could package the course on
a follow-up autoresponder and send lessons daily.
10. Interview people related to your industry and
get their legal permission to convert it to an article.
Promote your web site by submitting it to ezines.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.HomeBusinessTips.com/main-34199
------------------------------------------------------------
Quote of the Day:
"It doesn't make any difference whether what you face is
something that affects your work, your personal
relationships, your sense of security, your appraisal of
self-worth, or your appearance--the way you think about
your situation largely determines whether you will do
anything about it and what you will do." -- Dr. Arthur
Freeman
Thank you for being a valued subscriber
Sincerely,
Muyiwa
Hold your very own online garage sale!
Use TripleClicks to clean out your closets, attic, and garage. List and sell dozens or even hundreds of items and start putting cash in your pocket TODAY!
Give it a try with a FREE listing:
http://www.tripleclicks.com/11946052/go
Sell your unwanted stuff online for cash. Try it
10 Awesome Ways To Attract More Orders
Hello Reader,
Today's feature article is:
10 Awesome Ways To Attract More Orders
1. Create a free ebook directory on a specific topic
at your web site. People will visit your web site to
read the free ebooks and may see your product ad.
2. Turn part of your web site into a members only
web site. Instead of charging for access, use it as
a free bonus for one of your products.
3. Add a free classified ad section to your web site.
You could then trade banner ads with other web
sites that have free classified ad sections.
4. Create two versions of your e-zine so people
can choose if they want ads included with it or not.
This'll attract the people who hate ads to subscribe.
5. Publish your e-zine only on your web site. Have
people subscribe to a "new issue" e-mail reminder.
This could really increase your traffic and sales.
6. Sell advertising space in your product package.
You could sell inserts, flyers, brochures, booklets,
and digital ads for electronic products.
7. Offer daily or weekly visitor bonuses. This will
increase your repeat traffic and sales because your
visitors will visit regularly to get the visitor bonuses.
8. Allow people to download software or e-books
from your web site at no cost. Just ask your visitors
in return if they'll refer their friends to your web site.
9. Build up the number of people that join your free
affiliate program quickly by temporally offering your
product for free to the people that sign up.
10. Negotiate with e-zine publishers to get free or
discounted ads by letting them join your affiliate
program and earn commissions on the ad you run.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.HomeBusinessTips.com/main-34199
Quote of the Day:
"Adversity reveals genius, prosperity conceals it." --
Horace
Thank you for being a valued reader.
FINALLY, someone has made it quick, simple, and easy to sell the stuff you no longer need for cash (or great products)!
Get a FREE listing at:
http://www.tripleclicks.com/11946052/go
Thursday, 25 October 2012
10 Killer Ways to multiply your sales
Hello Reader,
Today's feature article is:
10 Killer Ways To Multiply Your Sales
1. When you make your first sale, follow-up with the
customer. You could follow-up with a "thank you"
email and include an advertisement for other products
you sell. You could follow-up every few months.
2. You could upsell to your customers. When they're
at your order page, tell them about a few extra related
products you have for sale. They could just add it to
their original order.
3. Tell your customers if they refer four customers to
your web site, they will receive a full rebate of their
purchase price. This will turn one sale into three sales.
4. When you sell a product, give your customers the
option of joining an affiliate program so they can make
commissions selling your product. This will multiply
the sale you just made.
5. Sell the reprint/reproduction rights to your products.
You could include an ad on or with the product for
other products you sell. You could make sales for the
reproduction rights and sales on the back end product.
6. You could cross promote your product with other
businesses' products in a package deal. You can
include an ad or flyer for other products you sell and
have other businesses selling for you.
7. When you ship out or deliver your product, include
a coupon for other related products you sell in the
package. This will attract them to buy more products
from you.
8. Send your customers a catalog of add-on products
for the original product they purchased. This could be
upgrades, special services, attachments, etc. If they
enjoy your product they will buy the extra add-ons.
9. Sell gift certificates for your products. You'll make
sales from the purchase of the gift certificate, when
the recipient cashes it in. They could also buy other
items from your web site.
10. Send your customers free products with their
product package. The freebies should have your ad
printed on them. It could be bumper stickers, ball
caps, t-shirts etc. This will allow other people to see
your ad and order.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.HomeBusinessTips.com/main-34199
Quote of the Day:
"Never talk defeat. Use words like hope, belief, faith,
victory." -- Norman Vincent Peale
Thank you for being a valued Reader.
Stop overpaying for penny auction bids...
Win brand new, brand name auction items with bids as low as 29 cents each!
http://www.tripleclicks.com/11946052/
Sunday, 21 October 2012
Fast-Track Your Journey to Home Business Success
No one has ever logged onto the Internet for the first time and
started pocketing dollars in a really short period of time. As
with all things in life, there is a learning curve.
SOME PERSONAL HISTORY
Just a few short years ago, I was a working stiff just like you.
One day, I bought and read a book called "Multiple Streams of
Income" by bestselling author, Robert Allen. Immediately, I
began my journey.
Every night after work and after my wife and children went to
sleep, I would get online and explore different ways of using the
Internet to make money.
In the two years that followed, I spent over $10,000 racking up
credit card debt buying eBooks, membership sites, special
reports, opt-in leads, and joining every "guru" recommended
business opportunity that flew into my email inbox.
I stayed up learning, working, and drinking coffee until 5:00 in
the morning, month after month filled with the hope of making
money online.
In my third year of working part-time to build a home based
income, I finally broke through and earned over $100,000 in just
twelve months from the Internet.
BECOME THE MASTER OF YOUR LEARNING CURVE
Research the lives of all of the "gurus." The one thing that
you will learn is that my own experience is not unique. Most of
the high earners on the Internet experienced a learning curve
very similar to my own.
Chances are that your curve will also be similar to mine, but it
is my hope that you can get to the top faster than even I did.
Three years was a long time to struggle, but every ounce of
struggle was worth the reward I have finally received.
In order to shorten your own learning curve, you must do a few
things differently than the rest of us did. You must become the
master of your learning curve.
THE SHORTEST DISTANCE BETWEEN TWO POINTS IS A STRAIGHT LINE
There is only one way to shorten the curve on the Internet:
You must plan to succeed!
Here is the deal. Most people put up a freebie website and select
a few affiliate programs to add to their website. Right out of
the gate, most people are running for the finish line without any
real plan in mind.
After a few short weeks, people begin to see the writing on the
wall that says, "This is going to be a long hard road."
People check their hit counters daily for six weeks before they
realize that getting traffic to their free site is going to be
tough.
At this point, they begin developing their first batch of
advertising. Then they spend countless months finding places to
show their advertisements for free. Some make an even more
drastic mistake by blowing thousands of hard earned dollars on
their new and untested ads.
These are the people who will learn the facts of life the hard
way.
In time, they will learn how to make their advertising work for
them, but most will earn very little money from their affiliate
programs.
At this point in the learning curve, most people throw up their
hands and walk away from their dreams in utter disgust. Instead
of a walking away point, this should have convinced the
struggling online entrepreneur that they were simply traveling
the wrong road.
YOU MUST PLAN TO SUCCEED
From day one, you must begin to learn about the nuances of web
promotion. Read everything you can get your hands on. Don't just
read the hype, back it up with the opinions of others who have
reviewed the same programs before you came along. Learn from
their mistakes and successes.
As you begin to learn, you must also look to make a decision. Do
you want to step into a pre-built program that is designed to
help you to succeed, OR do you want to create a completely new
program of which you are the sole owner?
If you decide to step into a pre-designed and complete turn-key
online money-making venture, then you must select the right
venture to step into. If this is your decision, I encourage you
to check out the Plug In Profit Site at:
http://www.HomeBusinessTips.com/main-34199
If you decide to go the journey on your own, then do all of the
necessary research, planning and preparation that is needed for
your success.
PREPARE TO SUCCEED
Decide what you think you would want to do, and then figure out
how your planned site will generate a real income.
Internet old-timers know about hundreds of corporation domains
that existed with IPO millions, but did not have an actual money
plan that could sustain their business model. Most of these
companies were among the hundreds of companies that bellied up in
the 2000 dot bomb experience.
Don't blindly believe in your plan. Research others on the web
who have undertaken similar business models and see if they have
survived. Study your competitors in depth to learn what is
working for them and what did not work for them. To better
understand what has or has not worked for competitor websites,
check out their time lapsed progressions using the Wayback
Machine: http://web.archive.org
Once you have determined your money plan, then you should
undertake the development of a business plan and a marketing
plan. Utilize professional assistance if you need to do so. While
creating your plans, make a determination as to which domain name
you think would be best, then register it along with a hosting
account. You can do this at Host Then Profit in Step 2 on this page:
http://www.HomeBusinessTips.com/main-34199
Once you have developed your business plan and marketing plan and
have run them through several revisions, then it will be time to
buy your domain name and to begin work with a site designer and
developer. You may need to have your domain sitting on a web host
for your site developer, but this is not always necessary. While
they are doing their work, enlist a copywriter to help you with
your site sales copy.
When your site designer and developer have your site working, you
should then undertake significant testing to make sure everything
works as planned. It is much harder to fix problems on a
operational site than it is to fix problems on a site that has
yet to be launched.
When testing is done, then you should fill in your sales copy and
then shoot for launch. Of course, you already have a marketing
plan in place, so your preparation here will be simply a matter
of putting the pieces of the puzzle into place.
You are finally ready to open for business. Don't be afraid to
spend the money to bring your dream alive. Time can replace money
in the goal of starting a profitable online business, but money
invested can shave years off of your company's growth.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.HomeBusinessTips.com/main-34199
------------------------------------------------------------
Quote of the Day:
"We are still masters of our fate. We are still captains of
our souls." -- Winston Churchill
started pocketing dollars in a really short period of time. As
with all things in life, there is a learning curve.
SOME PERSONAL HISTORY
Just a few short years ago, I was a working stiff just like you.
One day, I bought and read a book called "Multiple Streams of
Income" by bestselling author, Robert Allen. Immediately, I
began my journey.
Every night after work and after my wife and children went to
sleep, I would get online and explore different ways of using the
Internet to make money.
In the two years that followed, I spent over $10,000 racking up
credit card debt buying eBooks, membership sites, special
reports, opt-in leads, and joining every "guru" recommended
business opportunity that flew into my email inbox.
I stayed up learning, working, and drinking coffee until 5:00 in
the morning, month after month filled with the hope of making
money online.
In my third year of working part-time to build a home based
income, I finally broke through and earned over $100,000 in just
twelve months from the Internet.
BECOME THE MASTER OF YOUR LEARNING CURVE
Research the lives of all of the "gurus." The one thing that
you will learn is that my own experience is not unique. Most of
the high earners on the Internet experienced a learning curve
very similar to my own.
Chances are that your curve will also be similar to mine, but it
is my hope that you can get to the top faster than even I did.
Three years was a long time to struggle, but every ounce of
struggle was worth the reward I have finally received.
In order to shorten your own learning curve, you must do a few
things differently than the rest of us did. You must become the
master of your learning curve.
THE SHORTEST DISTANCE BETWEEN TWO POINTS IS A STRAIGHT LINE
There is only one way to shorten the curve on the Internet:
You must plan to succeed!
Here is the deal. Most people put up a freebie website and select
a few affiliate programs to add to their website. Right out of
the gate, most people are running for the finish line without any
real plan in mind.
After a few short weeks, people begin to see the writing on the
wall that says, "This is going to be a long hard road."
People check their hit counters daily for six weeks before they
realize that getting traffic to their free site is going to be
tough.
At this point, they begin developing their first batch of
advertising. Then they spend countless months finding places to
show their advertisements for free. Some make an even more
drastic mistake by blowing thousands of hard earned dollars on
their new and untested ads.
These are the people who will learn the facts of life the hard
way.
In time, they will learn how to make their advertising work for
them, but most will earn very little money from their affiliate
programs.
At this point in the learning curve, most people throw up their
hands and walk away from their dreams in utter disgust. Instead
of a walking away point, this should have convinced the
struggling online entrepreneur that they were simply traveling
the wrong road.
YOU MUST PLAN TO SUCCEED
From day one, you must begin to learn about the nuances of web
promotion. Read everything you can get your hands on. Don't just
read the hype, back it up with the opinions of others who have
reviewed the same programs before you came along. Learn from
their mistakes and successes.
As you begin to learn, you must also look to make a decision. Do
you want to step into a pre-built program that is designed to
help you to succeed, OR do you want to create a completely new
program of which you are the sole owner?
If you decide to step into a pre-designed and complete turn-key
online money-making venture, then you must select the right
venture to step into. If this is your decision, I encourage you
to check out the Plug In Profit Site at:
http://www.HomeBusinessTips.com/main-34199
If you decide to go the journey on your own, then do all of the
necessary research, planning and preparation that is needed for
your success.
PREPARE TO SUCCEED
Decide what you think you would want to do, and then figure out
how your planned site will generate a real income.
Internet old-timers know about hundreds of corporation domains
that existed with IPO millions, but did not have an actual money
plan that could sustain their business model. Most of these
companies were among the hundreds of companies that bellied up in
the 2000 dot bomb experience.
Don't blindly believe in your plan. Research others on the web
who have undertaken similar business models and see if they have
survived. Study your competitors in depth to learn what is
working for them and what did not work for them. To better
understand what has or has not worked for competitor websites,
check out their time lapsed progressions using the Wayback
Machine: http://web.archive.org
Once you have determined your money plan, then you should
undertake the development of a business plan and a marketing
plan. Utilize professional assistance if you need to do so. While
creating your plans, make a determination as to which domain name
you think would be best, then register it along with a hosting
account. You can do this at Host Then Profit in Step 2 on this page:
http://www.HomeBusinessTips.com/main-34199
Once you have developed your business plan and marketing plan and
have run them through several revisions, then it will be time to
buy your domain name and to begin work with a site designer and
developer. You may need to have your domain sitting on a web host
for your site developer, but this is not always necessary. While
they are doing their work, enlist a copywriter to help you with
your site sales copy.
When your site designer and developer have your site working, you
should then undertake significant testing to make sure everything
works as planned. It is much harder to fix problems on a
operational site than it is to fix problems on a site that has
yet to be launched.
When testing is done, then you should fill in your sales copy and
then shoot for launch. Of course, you already have a marketing
plan in place, so your preparation here will be simply a matter
of putting the pieces of the puzzle into place.
You are finally ready to open for business. Don't be afraid to
spend the money to bring your dream alive. Time can replace money
in the goal of starting a profitable online business, but money
invested can shave years off of your company's growth.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.HomeBusinessTips.com/main-34199
------------------------------------------------------------
Quote of the Day:
"We are still masters of our fate. We are still captains of
our souls." -- Winston Churchill
How to Win the Advertising and Promotion Game
I am certain that, as a business owner, you have often
entertained the question as to how much to spend and where to
spend your advertising dollars. For most small business owners,
these questions can add to the headaches suffered in the course
of normal everyday operations of their business.
THERE ARE NO SIMPLE ANSWERS
The how much to spend and where to spend it questions have no
easy answers.
Depending on your type of business, many people suggest that the
*how much* should be equal to anywhere from 4% to 10% of your
gross receipts.
The quandary is that a business cannot survive without a fresh
flow of incoming customers. But, a business can seldom generate
a fresh stream of customers without spending money to get the
word out about their business.
THE CHALLENGE OF DEVELOPING EFFECTIVE ADVERTISING
Have you ever paid for advertising and sat back to await the
fresh flow of customers, only to find yourself sitting and
sitting and then sitting some more?
Don't feel bad about that. It has happened to many of us before.
See, knowing where to spend the advertising money is not enough
to get the job done.
Where to spend the money only begins to highlight the other
issues connected with advertising:
· Marketing Plan
· Advertising Strategy
· Headlines, Ad Copy and Visual Presentation
· Tracking the Success of Your Advertising Campaigns
THE MARKETING PLAN
The Marketing Plan is used primarily to identify your own
products and services, costs, strengths, weaknesses and the
strengths and weaknesses of your competitors.
ADVERTISING STRATEGY
It is important to understand what you expect to gain from your
advertising.
Do you simply wish to get your name known so that when your
customer will need you, they will think of you first? Or, do you
wish to get your customers in your front door on Saturday?
Do you want your customers to come in and take a look around to
discover the next object that they cannot live without? Or, do
you want them to come in and buy a specific widget?
Do you hope that enough people will come in to buy enough
products or services to pay for your single ad? Or, do you
expect to gain a lifelong customer who will help pay for your
advertising over the course of several years?
When you know what you want, then you will better understand
just how to do it.
HEADLINES, AD COPY AND VISUAL PRESENTATION
You might be surprised how many business owners put out
advertising without regard for the quality of the sales pitch or
presentation. The quality of your distribution outlet or the
amount of money you spent to get there will do little for you if
the advertising vehicle is a junker.
Test all of your advertising materials in smaller markets before
blowing your advertising bank roll on it. You must absolutely
know the value of your advertising before putting large sums of
money behind it.
TRACKING THE SUCCESS OF YOUR ADVERTISING CAMPAIGNS
Tell your customers to save another 10% when they tell you they
heard or saw your ad in such-and-such location. Suggest that
they can register to win a free widget if they fill out a form
and have them to tell you how they heard of your business.
Advertise a specific widget in your ad and track the sales of
that widget.
It does not matter how you track your advertising --- just make
sure you do it!
IN SUMMARY
The ideal way to spend your advertising budget is to buy a rifle
with a high-powered scope and to only shoot your targets in the
light of day.
If you are not tracking your advertising, then you are shooting
a pellet gun without an attached scope, with blinders on, and
shooting in the dead darkness of night.
Even with a bigger gun, the blinders in the dark constitute the
single largest mistake made by advertisers. If you are unable to
track your advertising to learn what is working well, what is
working somewhat, and what is a money pit, then you are
condemned to repeat your mistakes over and again.
By relying only on gut instinct, you may be choosing to spend
more money in the money pit and to lose all of your money in the
process.
When you get down to the nuts and bolts of making money from
your advertising, you should plan, prepare, track and study your
results. You must have factual information on which to base your
advertising decisions. When you are making the right advertising
decisions, then making money from your business might just come
easy.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.HomeBusinessTips.com/main-34199
------------------------------------------------------------
Quote of the Day:
"Knowing is not enough; we must apply. Willing is not enough;
we must do." -- Johann Wolfgang von Goethe
Thank you for reading.
How to Win the Advertising and Promotion Game
I am certain that, as a business owner, you have often
entertained the question as to how much to spend and where to
spend your advertising dollars. For most small business owners,
these questions can add to the headaches suffered in the course
of normal everyday operations of their business.
THERE ARE NO SIMPLE ANSWERS
The how much to spend and where to spend it questions have no
easy answers.
Depending on your type of business, many people suggest that the
*how much* should be equal to anywhere from 4% to 10% of your
gross receipts.
The quandary is that a business cannot survive without a fresh
flow of incoming customers. But, a business can seldom generate
a fresh stream of customers without spending money to get the
word out about their business.
THE CHALLENGE OF DEVELOPING EFFECTIVE ADVERTISING
Have you ever paid for advertising and sat back to await the
fresh flow of customers, only to find yourself sitting and
sitting and then sitting some more?
Don't feel bad about that. It has happened to many of us before.
See, knowing where to spend the advertising money is not enough
to get the job done.
Where to spend the money only begins to highlight the other
issues connected with advertising:
· Marketing Plan
· Advertising Strategy
· Headlines, Ad Copy and Visual Presentation
· Tracking the Success of Your Advertising Campaigns
THE MARKETING PLAN
The Marketing Plan is used primarily to identify your own
products and services, costs, strengths, weaknesses and the
strengths and weaknesses of your competitors.
ADVERTISING STRATEGY
It is important to understand what you expect to gain from your
advertising.
Do you simply wish to get your name known so that when your
customer will need you, they will think of you first? Or, do you
wish to get your customers in your front door on Saturday?
Do you want your customers to come in and take a look around to
discover the next object that they cannot live without? Or, do
you want them to come in and buy a specific widget?
Do you hope that enough people will come in to buy enough
products or services to pay for your single ad? Or, do you
expect to gain a lifelong customer who will help pay for your
advertising over the course of several years?
When you know what you want, then you will better understand
just how to do it.
HEADLINES, AD COPY AND VISUAL PRESENTATION
You might be surprised how many business owners put out
advertising without regard for the quality of the sales pitch or
presentation. The quality of your distribution outlet or the
amount of money you spent to get there will do little for you if
the advertising vehicle is a junker.
Test all of your advertising materials in smaller markets before
blowing your advertising bank roll on it. You must absolutely
know the value of your advertising before putting large sums of
money behind it.
TRACKING THE SUCCESS OF YOUR ADVERTISING CAMPAIGNS
Tell your customers to save another 10% when they tell you they
heard or saw your ad in such-and-such location. Suggest that
they can register to win a free widget if they fill out a form
and have them to tell you how they heard of your business.
Advertise a specific widget in your ad and track the sales of
that widget.
It does not matter how you track your advertising --- just make
sure you do it!
IN SUMMARY
The ideal way to spend your advertising budget is to buy a rifle
with a high-powered scope and to only shoot your targets in the
light of day.
If you are not tracking your advertising, then you are shooting
a pellet gun without an attached scope, with blinders on, and
shooting in the dead darkness of night.
Even with a bigger gun, the blinders in the dark constitute the
single largest mistake made by advertisers. If you are unable to
track your advertising to learn what is working well, what is
working somewhat, and what is a money pit, then you are
condemned to repeat your mistakes over and again.
By relying only on gut instinct, you may be choosing to spend
more money in the money pit and to lose all of your money in the
process.
When you get down to the nuts and bolts of making money from
your advertising, you should plan, prepare, track and study your
results. You must have factual information on which to base your
advertising decisions. When you are making the right advertising
decisions, then making money from your business might just come
easy.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.HomeBusinessTips.com/main-34199
------------------------------------------------------------
Quote of the Day:
"Knowing is not enough; we must apply. Willing is not enough;
we must do." -- Johann Wolfgang von Goethe
Thank you for reading.
Internet Promotion Techniques 101
When promoting your home business online, you'll run into a
lot of trash sites who promise the world but don't deliver.
Today's article was written to help you avoid the pitfalls
and stay focused on marketing strategies that actually work!
Here's today's feature article:
Internet Promotion Techniques 101
Did you realize there are only three types of online
promotion?... This statement may seem odd and even untrue in
your mind, but I am speaking in more general terms than you
might be thinking.
Let me explain.
The three types of promotion are Junk, Active and Passive
promotions.
JUNK PROMOTIONS ARE MONEY PITS
Junk promotions are those that seem to produce results, but by
their very nature are really only illusionary promotions.
For example, let me begin with FFA (Free For All) pages. You
might find yourself subscribing to a submission program that
tricks you into believing you are submitting your links to tens
of thousands search engines.
According to the Open Directory website, they have only approved
1705 search engines and directories for inclusion in their
database (http://dmoz.org/Computers/Internet/Searching/).
I like using the DMOZ directory as an example because submitted
links are tested by human beings with integrity, for the honesty
used in site description. Search Engine Watch and other search
watchers tend to show fewer than these 1705 engines, primarily
because a lot of the engines provide very little value.
Yes, you can submit your URL to a FFA page, but FFA's usually
only permit 100 or 1000 links on their page at any one time. So,
if ten thousand people are submitting a link to an FFA page on a
daily basis, then the average life of your link is between seven
minutes and 144 minutes. I suspect the actual number of
submitters is much higher and the results are much worse. Given
that few people surf FFA pages, the chances of your submission
being of any real value is practically nill!
Most of the people telling you that you can submit your site to
tens of thousands of search engines are truly only submitting
your site to FFA pages! Beware of the false promises.
Another junk promotion method is Safe Lists. A safe list is a
mailing group that is signed up to be received by people who
want to submit their own ads. Now, most safe lists have
thousands of subscribers who are able to submit their ads daily
or weekly. The person signed up to receive the list will receive
anywhere from twenty to 140+ messages a day from the list. These
messages will be received by people only interested in promoting
their own thing who do not have the right motivation to open,
let alone read Your Advertising. As a result, thousands of
messages go out daily or weekly that will never be seen by
anyone but the sender of the ad. Where is the value in that?
There is none.
ACTIVE PROMOTIONS
Active promotions are the type that require you to go out on a
daily basis or a weekly basis and put out your advertisements.
With active promotions, you will either place your advertising
or you will not sell your products or services. Your choice is
simple --- work or starve.
Examples of active promotions include Pay Per Click Search
Engines (PPCSE's), Direct Email, Ezine Advertising, Solo Ezine
Ads, Newsletter Publishing, Ezine Ad Swaps, Classified Ads,
Auctions, Site Sponsorship and Banner Ads.
Some people are able to utilize these methods very productively,
while others are destined to drop their money into the
bottomless pit of failed Internet promotions.
PASSIVE PROMOTIONS
Passive promotions are those promotions that can continue to
provide results for you long after you have invested the work to
make them available to the Internet community.
Examples of passive promotions include: Link Exchanges,
Articles, Ebooks, Content Exchanges and Writing Testimonials for
others.
Let's look at articles as a solid example of my point.
You are reading an article that I have written to promote my own
business. This article is timeless and therefore could have been
written five years ago and still have been as valuable as it is
today.
Due to the fact that the article is timeless, it can and will be
placed in newsletters/ezines and their accompanying online
archives, on websites and in ebooks for many more years to come.
As a result, this article will continue to serve me well beyond
the time in which I wrote it and submitted it to publishers and
webmasters for public consumption and publication.
This is the best example I can give you of an excellent passive
promotional method.
AVOID THE MONEY PITS
Many try and even fewer succeed to conquer the Internet and to
produce their dreams of online wealth.
My hope is that you will be one of the people who conquer the
challenges before you and to make a nice living while working
online. It will take drive, determination, study plus trial and
error, but you can make it work for you.
Please continue to educate yourself so that you can avoid the
money pits - instead, strive to find the money barrels. It can
be done. I am living proof.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.HomeBusinessTips.com/main-34199
Thank you for viewing,
Muyiwa.
lot of trash sites who promise the world but don't deliver.
Today's article was written to help you avoid the pitfalls
and stay focused on marketing strategies that actually work!
Here's today's feature article:
Internet Promotion Techniques 101
Did you realize there are only three types of online
promotion?... This statement may seem odd and even untrue in
your mind, but I am speaking in more general terms than you
might be thinking.
Let me explain.
The three types of promotion are Junk, Active and Passive
promotions.
JUNK PROMOTIONS ARE MONEY PITS
Junk promotions are those that seem to produce results, but by
their very nature are really only illusionary promotions.
For example, let me begin with FFA (Free For All) pages. You
might find yourself subscribing to a submission program that
tricks you into believing you are submitting your links to tens
of thousands search engines.
According to the Open Directory website, they have only approved
1705 search engines and directories for inclusion in their
database (http://dmoz.org/Computers/Internet/Searching/).
I like using the DMOZ directory as an example because submitted
links are tested by human beings with integrity, for the honesty
used in site description. Search Engine Watch and other search
watchers tend to show fewer than these 1705 engines, primarily
because a lot of the engines provide very little value.
Yes, you can submit your URL to a FFA page, but FFA's usually
only permit 100 or 1000 links on their page at any one time. So,
if ten thousand people are submitting a link to an FFA page on a
daily basis, then the average life of your link is between seven
minutes and 144 minutes. I suspect the actual number of
submitters is much higher and the results are much worse. Given
that few people surf FFA pages, the chances of your submission
being of any real value is practically nill!
Most of the people telling you that you can submit your site to
tens of thousands of search engines are truly only submitting
your site to FFA pages! Beware of the false promises.
Another junk promotion method is Safe Lists. A safe list is a
mailing group that is signed up to be received by people who
want to submit their own ads. Now, most safe lists have
thousands of subscribers who are able to submit their ads daily
or weekly. The person signed up to receive the list will receive
anywhere from twenty to 140+ messages a day from the list. These
messages will be received by people only interested in promoting
their own thing who do not have the right motivation to open,
let alone read Your Advertising. As a result, thousands of
messages go out daily or weekly that will never be seen by
anyone but the sender of the ad. Where is the value in that?
There is none.
ACTIVE PROMOTIONS
Active promotions are the type that require you to go out on a
daily basis or a weekly basis and put out your advertisements.
With active promotions, you will either place your advertising
or you will not sell your products or services. Your choice is
simple --- work or starve.
Examples of active promotions include Pay Per Click Search
Engines (PPCSE's), Direct Email, Ezine Advertising, Solo Ezine
Ads, Newsletter Publishing, Ezine Ad Swaps, Classified Ads,
Auctions, Site Sponsorship and Banner Ads.
Some people are able to utilize these methods very productively,
while others are destined to drop their money into the
bottomless pit of failed Internet promotions.
PASSIVE PROMOTIONS
Passive promotions are those promotions that can continue to
provide results for you long after you have invested the work to
make them available to the Internet community.
Examples of passive promotions include: Link Exchanges,
Articles, Ebooks, Content Exchanges and Writing Testimonials for
others.
Let's look at articles as a solid example of my point.
You are reading an article that I have written to promote my own
business. This article is timeless and therefore could have been
written five years ago and still have been as valuable as it is
today.
Due to the fact that the article is timeless, it can and will be
placed in newsletters/ezines and their accompanying online
archives, on websites and in ebooks for many more years to come.
As a result, this article will continue to serve me well beyond
the time in which I wrote it and submitted it to publishers and
webmasters for public consumption and publication.
This is the best example I can give you of an excellent passive
promotional method.
AVOID THE MONEY PITS
Many try and even fewer succeed to conquer the Internet and to
produce their dreams of online wealth.
My hope is that you will be one of the people who conquer the
challenges before you and to make a nice living while working
online. It will take drive, determination, study plus trial and
error, but you can make it work for you.
Please continue to educate yourself so that you can avoid the
money pits - instead, strive to find the money barrels. It can
be done. I am living proof.
About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.HomeBusinessTips.com/main-34199
Thank you for viewing,
Muyiwa.
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